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About us

Who we are

Created by carers for carers as a legacy from the Dementia Action Alliance’s Carers’ Call to Action campaign, tide – together in dementia everyday is a UK wide involvement network for carers and former carers of people with dementia. Using lived experience, tide enables a diverse range of carers to have a powerful collective voice, which raises awareness of their unique needs and rights, ensuring that these influence practice, policy and research at all levels. We have a dedicated team of staff and trustees as well as current and former carers that make up tide's Advisory Group who collaborate on all areas of our work. We are a small but dedicated and passionate team with many of us having direct experience of unpaid care. 


Jean Tottie

Patron & Founding Director


Ruth Eley



Janet Smith



Dr Clarissa Giebel



Roger Kay


Moira Wilson

Moira Wilson


Untitled design

Sam Bolam

Chief Officer and Transformation Lead

Sarah M

Sarah Merriman

Carer Services Development Manager

EC Photo

Eleanor Connelly

Learning & Development Coordinator


Rebecca Ord

Marketing Manager

Anne TAG

Anne Irvine

tide Advisory Group Member


Mary Mitchell

tide Advisory Group Member

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Sue Last

tide Advisory Group Member

2023-09-20 Frank's tide biography - photo

Frank Arrojo

tide Advisory Group Member

janis (Your Story)

Janis Cottee

tide Advisory Group Member